Helianthus annuus 'Florenza' – Elegant sunflower for borders and cutting

Helianthus annuus 'Florenza' is an impressive annual sunflower that enriches gardens and cut flower beds with its large, elegant flowers in classic yellow shades with a deep brown center. This selection is ideal for borders, cut flower beds, and cut flower production, thanks to its sturdy stems and long-lasting blooms.

'Florenza' is an excellent choice for amateur gardeners and florists looking for a striking and easy-care sunflower with high ornamental value.

Characteristics of Helianthus annuus 'Florenza'

This sunflower combines strength, aesthetics, and versatility. Its key features are:

• Large flowers with deep brown centres – a classic sunflower look that stands out in borders and bouquets

• Sturdy, tall stems – ideal for cut flowers and long-lasting vase life

• Multiple flowers per plant – some specimens produce dozens of flowers, providing rich ornamental value

• Pollen-rich flowers – attractive to bees, butterflies and other pollinators

• Single to lightly branched stems – suitable for both ornamental plantings and cutting gardens

These properties make 'Florenza' both visually appealing and functional, making it a perfect choice for a variety of applications.

Use and application

Helianthus annuus 'Florenza' is versatile and can be used in several ways:

• Cut flowers – the large, sturdy flowers are perfect for bouquets, flower arrangements and vase decorations

• Borders and flowerbeds – tall, vigorous plants provide structure and height to summer and autumn gardens

• Pick-a-Pick Gardens – Ideal for Harvesting Flowers for Home Use or Sale

• Bee-friendly gardens – flowers attract pollinators, which contributes to a healthy garden

The classic colors and large flower size make 'Florenza' perfect for combining with other summer bloomers such as asters, rudbeckia, and cosmos, creating a harmonious garden look.

Growth habit and care

Helianthus annuus 'Florenza' is a sun-loving annual that grows best in full sun and well-drained, fertile soil. The plant develops sturdy stems and requires regular watering during dry spells.

Care tips

• Sow indoors before the last frost or directly outdoors after the last frost

• Planting distance: approximately 50–60 cm for optimal air circulation and strong stems

• Support may be necessary for tall plants or windy locations

• Regular watering and fertilizing promotes healthy growth and long-lasting flowering

• Remove wilted flowers to encourage new blooms

With the right care, 'Florenza' can guarantee a long flowering period from mid-summer to early autumn.

Features at a glance

• Latin name: Helianthus annuus 'Florenza'

• Type: Annual sunflower

• Color: Yellow with deep brown heart

• Flower shape: Large, daisy-like flower

• Plant structure: Tall, sturdy stems, single to lightly branched

• Flowering: Summer to early autumn

• Location: Full sun

• Soil: Well-drained, nutritious

• Application: Borders, cut flowers, cut flower gardens, bee-friendly gardens

• Ecological: Attractive to pollinators

Why choose Helianthus annuus 'Florenza'?

This selection combines ornamental value, productivity, and ecological benefits. With 'Florenza' you benefit from:

• Large, showy flowers with a classic sunflower appearance

• Sturdy stems suitable for long-term vase life

• Multiple flowers per plant for a rich ornamental value

• Pollen-rich flowers that attract bees and other pollinators

• Versatile applications in borders, cutting gardens and cut flower production

This makes Helianthus annuus 'Florenza' an ideal choice for gardeners, hobby growers, and florists who want to harvest and use striking, bee-friendly sunflowers.